Margaret Rome's Blog

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If It Works Do More Of It

 

In this month's contest

What changes did you make last year or the year before that worked...is a contest hosted by Endre Barath, Jr. and will encourage us all to look at what was successful in the past two years. He is not asking for what we plan to do or to make New Year's resolutions.

Most of those are already broken by the first couple of days in the new year.

 

If It Works Do More Of It

 

 

That old saying "if it's not broke, don't fix it" means continuing the tried and true.

If it works, do more of it!

The things that have worked for me remain the same, and they are my consistency with advertising, my blogging, my weekly radio show, and tying them all together. Using blogging as topics on the show, and using my material from the show in my blogging, is efficient. Each week I have a talking list for the show because there are weeks that no one calls in, and I need material to talk for the hour. There are other weeks that we have three or four callers, and each caller has the possibility of changing the topic of the show. 

One of the things I will continue to do is reach out and call my former clients to reminisce about their transactions. These are people that have bought and sold with me and have made my life better. Letting them know how much I appreciated working with them is good for us both. I am not asking for referrals; I am just staying in touch.

When I have a professional agent that I admire, who does the right thing, looks out for their client, and makes the deal go smooth, I will be mentioning them on the radio and warning them so they can listen live or go back to the podcast. If they are looking for a particular home for their buyer, I may announce that on the show. They are pleased, their buyers are delighted, and the worst thing that can happen is I may get a new listing. 

Listening to RE experts and being open to their ideas is something that has worked. I will continue listening to podcasts, reading blogs, speaking to agents every day, or taking a suggestion from an AR member like Barbara Todaro, who never puts prices in her print media marketing.  Thanks to one of her posts, my ads no longer contain the prices.

Since it has been working, I plan to do more of it!

 

Margaret Rome

 

 

 

 

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Broker-Owner HomeRome Realty 

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Author of Real Estate the Rome Way

mrome@HomeRome.com

410.530.2400

 

 
Comment balloon 51 commentsMargaret Rome Baltimore 410-530-2400 • January 02 2020 01:36AM

Comments

Margaret thank  you for participating and loved your post, I never doubted that you would provide great nuggets of information... indeed if it works do not change it... I also love you you chat with your clients... not asking for referrals just chatting, Endre

Posted by Endre Barath, Jr., Realtor - Los Angeles Home Sales 310.486.1002 (Berkshire Hathaway HomeServices) 3 months ago

Endre Barath, Jr. Thanks for hosting the January contest. I am looking forward to reading all the entries and learning from our brilliant members. 

Posted by Margaret Rome Baltimore 410-530-2400, Sell Your Home With Margaret Rome ( HomeRome Realty 410-530-2400) 3 months ago

Morning Margaret.

I agree if it works why mess with it.  May each day in 2020 bring you happiness

Posted by James Dray, Exceptional Agents, Outstanding Results (Fathom Realty) 3 months ago

Good morning, Margaret Rome, Baltimore Maryland thank you for the mention.... and prices do not make the phone ring!! the type of property and the location make the phone ring.... once it rings, the ball's in your court....  

and thanks for the heads up on the contest.... I'll be ON IT today....

Posted by Barbara Todaro, Marketing Agent for The Todaro Team (RE/MAX Executive Realty ) 3 months ago

Good morning Margaret. If it works, do more of it! That is a KISS of an idea. (keep it simple stupid). I love it. Enjoy your day!

Posted by Wayne Martin, Real Estate Broker - Retired (Wayne M Martin) 3 months ago

Hello Margaret - it's often about refining rather than redefining as we transition from one year to another.  

Posted by Michael Jacobs, Los Angeles Pasadena 818.516.4393 3 months ago

Thank you James Dray 

Posted by Margaret Rome Baltimore 410-530-2400, Sell Your Home With Margaret Rome ( HomeRome Realty 410-530-2400) 3 months ago

Barbara Todaro  I removed my prices in print media after reading your post last year.

Yours was a good entry into this month's contest.

Posted by Margaret Rome Baltimore 410-530-2400, Sell Your Home With Margaret Rome ( HomeRome Realty 410-530-2400) 3 months ago

Hi Margaret Rome, Baltimore Maryland lather, rinse repeat!  You know the special sauce to what/how business is successful.  Here's to another oustanding year for you in 2020!

Posted by Anna Banana Kruchten Broker, CRB, CRS, 602-380-4886 (HomeSmart International) 3 months ago

Anna Banana Kruchten CRB, CRS So nice to start another year with you in The Rain!

Posted by Margaret Rome Baltimore 410-530-2400, Sell Your Home With Margaret Rome ( HomeRome Realty 410-530-2400) 3 months ago

Your thoughts and words in this post remind me of what Barbara Todaro often says, "Wash, rinse, repeat!"

Posted by Myrl Jeffcoat, Greater Sacramento Real Estate Agent (GreatWest Realty) 3 months ago

Myrl Jeffcoat And we all need to follow Barbara Todaro's advice!

Posted by Margaret Rome Baltimore 410-530-2400, Sell Your Home With Margaret Rome ( HomeRome Realty 410-530-2400) 3 months ago

How great Margaret to promote other professional agents on your show, that's a class act, and what a perfect venue for it on radio.  The tip from Barbara Todaro removing price from print is brillant.  Talk about thinking out of the box.

Posted by Kris Collis, Associate Broker, Professional Results you Expect 702-574-8102 (Smart Way America Realty) 3 months ago

Hi Margaret Rome, Baltimore Maryland - I agree, what isn't broken doesn't need to be fixed!  I also agree with you that consistency has a way to make us more credible. Talking on the radio isn't something I would want to do; yet, you make it sound so easy and you have a back-up plan when you need it when there aren't any callers. This is a great entry!

Happy New Year and many blessings too!

Posted by Patricia Feager, MBA, CRS, GRI,MRP, Selling Homes Changing Lives (DFW FINE PROPERTIES) 3 months ago

Hi Margaret,
I love what Michael Jacobs said about refining instead of redefining. 

Posted by Carol Williams, Retired Agent / Broker / Property Manager (Although I'm retired, I love sharing my knowledge and learning from other real estate industry professionals.) 3 months ago

Kris Collis, Associate Broker Promoting the other agents is fun and unexpected! Barbara is pretty brilliant when it comes to marketing!

 

Posted by Margaret Rome Baltimore 410-530-2400, Sell Your Home With Margaret Rome ( HomeRome Realty 410-530-2400) 3 months ago

Patricia Feager, MBA, CRS, GRI,MRP  The radio show is always a fun challenge and it really keeps me on my toes. 

Posted by Margaret Rome Baltimore 410-530-2400, Sell Your Home With Margaret Rome ( HomeRome Realty 410-530-2400) 3 months ago

Carol Williams I agree with Michael Jacobs 

It's... refining rather than redefining.

Posted by Margaret Rome Baltimore 410-530-2400, Sell Your Home With Margaret Rome ( HomeRome Realty 410-530-2400) 3 months ago

I'm looking forward to this year. It's going to be fun to refine the things that work for us.  I enjoyed reading about your marketing - and understand how it works well for you. 

Posted by Debb Janes EcoBroker and Bernie Stea JD, REALTORS® in Clark County, WA (ViewHomes of Clark County - Nature As Neighbors) 3 months ago

Debb Janes EcoBroker and Bernie Stea JD Always good to see you. Look forward to reading your entry.

Posted by Margaret Rome Baltimore 410-530-2400, Sell Your Home With Margaret Rome ( HomeRome Realty 410-530-2400) 3 months ago

Oh, I agree and I do the same thing that Barbara does - no prices! It's worked for years so, why change it, right?!!

Great entry, Margaret - thank you for being so special - to all of us! ❤️ 

Posted by Debe Maxwell, CRS, The right Charlotte REALTOR! (www.iCharlotteHomes.com | The Maxwell House Group | RE/MAX Executive | (704) 491-3310) 3 months ago

If it works, are usually make a habit of it or something similar. Sometimes,it just is that symbol. /)

Posted by Laura Cerrano, Certified Feng Shui Expert, Speaker & Researcher (Feng Shui Manhattan Long Island) 3 months ago

I agree too! There is a lot of stuff that just can be simplified down to that much. :) Debe Maxwell, CRS

Posted by Laura Cerrano, Certified Feng Shui Expert, Speaker & Researcher (Feng Shui Manhattan Long Island) 3 months ago

Debe Maxwell, CRS Thinking about you!

Posted by Margaret Rome Baltimore 410-530-2400, Sell Your Home With Margaret Rome ( HomeRome Realty 410-530-2400) 3 months ago

Laura Cerrano Always good to see you.

Posted by Margaret Rome Baltimore 410-530-2400, Sell Your Home With Margaret Rome ( HomeRome Realty 410-530-2400) 3 months ago

The Margaret "touch" is no myth....

Posted by Richie Alan Naggar, agent & author (people first...then business Ran Right Realty ) 3 months ago

Richie Alan Naggar Thanks. Always good to see you!

Posted by Margaret Rome Baltimore 410-530-2400, Sell Your Home With Margaret Rome ( HomeRome Realty 410-530-2400) 3 months ago

Hi Margaret:

Wisse advice from someone who knows...why change what is working BUT why keeping doing something that is not. The challenge is to change when needed. And of course one must be aware of what is working and why that is so.

Enjoy your weekend!

Jeff

Posted by Jeff Dowler, CRS, The Southern California Relocation Dude (eXp Realty of California) 3 months ago

Love learning your 'magic formula' Margaret Rome, Baltimore Maryland . Always enjoy your blogs and especially like reading all the comments from your fan club

Posted by Cindy Bernstein, Downsizing & Home Organizing Services in Baltimore (Aim 4 Order LLC) 3 months ago

Jeff Dowler, CRS  Love how you stated this.."..why change what is working BUT why keeping doing something that is not. The challenge is to change when needed. And of course one must be aware of what is working and why that is so.

Posted by Margaret Rome Baltimore 410-530-2400, Sell Your Home With Margaret Rome ( HomeRome Realty 410-530-2400) 3 months ago

Thanks Cindy Bernstein So happy you have jumped into the Rain. The comments are sometimes better than the actual post.

Posted by Margaret Rome Baltimore 410-530-2400, Sell Your Home With Margaret Rome ( HomeRome Realty 410-530-2400) 3 months ago

Whatever you're doing seems to work well for you. You are such a ray of sunshine and I enjoy hearing how you're making it work.

Posted by Mimi Foster, Voted Colorado Springs Best Realtor (Falcon Property Solutions) 3 months ago

Mimi Foster Getting ready for my noon radio show to talk more about this. Thank you for your lovely comment.

Posted by Margaret Rome Baltimore 410-530-2400, Sell Your Home With Margaret Rome ( HomeRome Realty 410-530-2400) 3 months ago

Would like to listen to your radio show, please let us know where to find it.

Posted by Laura Filip, What can we do for you today? (Laura Filip Broker , Opening doors for All Seasons of Life ) 3 months ago

Laura Filip Here is the podcast of last week's show ALL ABOUT REAL ESTATE

There is an app WCBM to listen to previous shows or listen live Sunday 12noon.

Thanks for asking.

Posted by Margaret Rome Baltimore 410-530-2400, Sell Your Home With Margaret Rome ( HomeRome Realty 410-530-2400) 3 months ago

Being consistent and doing what works is a great recipe to follow Margaret Rome, Baltimore Maryland . However, don't forget to try something new, only time and effort will tell if your new experiment will work too.

Posted by Eva B. Liland Century 21 Doug Anderson, Glad to be of Service 661-714-1643 (Century 21 Doug Anderson) 3 months ago

Eva B. Liland Century 21 Doug Anderson  I am open to trying new ideas in addition to what is proven.

Posted by Margaret Rome Baltimore 410-530-2400, Sell Your Home With Margaret Rome ( HomeRome Realty 410-530-2400) 3 months ago

I am excited about 2020!  Knowing what works is half the battle.  The other half is doing it!  I loved your opening ...

That old saying "if it's not broke, don't fix it" means continuing the tried and true.

If it works, do more of it!

I will be doing MORE OF IT again this year. Thanks for the great Post!

ps:  I just might take some time to listen to your radio program! Thanks!

Posted by Diana Dahlberg, Real Estate in Kenosha, WI since 1994 262-308-3563 (1 Month Realty) 3 months ago

Glad to hear you are excited about the new year. If you want to listen to some past shows  Here is the podcast of last week's show ALL ABOUT REAL ESTATE

There is an app WCBM to listen to previous shows or listen live Sunday 12noon.

Posted by Margaret Rome Baltimore 410-530-2400, Sell Your Home With Margaret Rome ( HomeRome Realty 410-530-2400) 3 months ago

I liked how you mentioned that when you call past clients, you're not asking for referrals.    You're letting them know that you appreciated working with them, and that you're just  staying in touch.    I think for most people, that's unexpected!    You probably make them feel special, and that probably leads to the kind of good feelings that leads to referrals anyway.     If I was a client and I knew that whenever my agent called me,  they were looking for more business, I might cringe, and I might not even answer the phone!

Posted by M.C. Dwyer, MC Dwyer-Santa Cruz Mountains Property Specialist (Century 21 Showcase REALTORs) 3 months ago

M.C. Dwyer Never asked for referrals! Do a good job, stay in touch, and let people know they are appreciated. 

Posted by Margaret Rome Baltimore 410-530-2400, Sell Your Home With Margaret Rome ( HomeRome Realty 410-530-2400) 3 months ago

Margaret, what a thoughtful gesture, to mention another agent you admire on your show!!  it's such a delight to work with an agent on the other side who wants to make the deal work, acts professional, answers questions promptly, completes paperwork correctly, etc.

Posted by Mary Hutchison, SRES, ABR, Experienced Agent in Kansas City Metro area (Better Homes and Gardens Real Estate-Kansas City Homes) 3 months ago

Mary Hutchison, SRES, ABR It is a pleasure to work with an agent you admire and who is looking out for the best interest of the client and the transaction.

Posted by Margaret Rome Baltimore 410-530-2400, Sell Your Home With Margaret Rome ( HomeRome Realty 410-530-2400) 3 months ago

Margaret - yuo are the consumate professional. Your radio show must be a hit.   I can imagine how that dynamic can change with one phone call and you then get to be Margarte-on-the-spot!  Good for you! 

Posted by Jan Green, HomeSmart Elite Group, REALTOR®, EcoBroker, GREEN (Value Added Service, 602-620-2699) 2 months ago

Love your post Margaret Rome, Baltimore Maryland . I too have learned a lot from the people I interview on the radio.

Posted by Bob "RealMan" Timm, Owner of Ward Co. Notary Services, retired Realtor (Ward County Notary Services) 2 months ago

Jan Green Thank you. The show is so much fun. One call can change the entire show. Never gets boring and I never seem to run out of things to talk about in real estate.

Posted by Margaret Rome Baltimore 410-530-2400, Sell Your Home With Margaret Rome ( HomeRome Realty 410-530-2400) 2 months ago

Bob "RealMan" Timm  The more people we talk with, the more we learn. I would love to hear more about your radio show.

Posted by Margaret Rome Baltimore 410-530-2400, Sell Your Home With Margaret Rome ( HomeRome Realty 410-530-2400) 2 months ago

Good morning Margaret Rome, Baltimore Maryland, I was once told by my Broker many years ago I had to ask for referrals from each and every client. I listened to what he had to say but never did what he suggested. Glad to hear you do the same. If we do the right thing, people will come. Thank you for sharing.

Posted by Beth Atalay, Cam Realty of Clermont FL (Cam Realty and Property Management) 2 months ago

Beth Atalay Brokers are not always right!

 Love this..." If we do the right thing, people will come.''

Posted by Margaret Rome Baltimore 410-530-2400, Sell Your Home With Margaret Rome ( HomeRome Realty 410-530-2400) 2 months ago

"if it's not broke, don't fix it"

And who is in the best position to determine is "it's" broke or not? You are!

Posted by John Juarez, ePRO, SRES, GRI, PMN (The Medford Real Estate Team) about 2 months ago

John Juarez Love your comment and thanks for taking my call this morning.

Posted by Margaret Rome Baltimore 410-530-2400, Sell Your Home With Margaret Rome ( HomeRome Realty 410-530-2400) about 2 months ago

Participate