Margaret Rome's Blog

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Farming The Rome Way

 

 

 

Buyers make a list of what they want in a their new home... number of bedrooms, style, location, price range and special features. I talk about the needs of this buyer and announce what they are looking for on my weekly radio program.  The listening audience can to be on the look out if their home might be a match or if they know of another property...maybe a neighbor, friend or relative.

 

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I use print media and have a link

www.buyers4yourhome.com

on my website

 

 

 Buyers for your Baltimore area home

 

 

 

Take a look at this flyer

 

Buyer Flyer Margaret Rome

 

 

These flyers are given to the buyers to keep in their cars. When they see a home they  like, they place the flyer at the front door or other conspicuous place. Not in the mailbox.

 

I instruct them to let me know which homes they are interested in so I can be prepared when/if the call comes in. I can do the research in advance – how much it is assessed for, how long the present owner has lived there, taxes, comps, etc.

 Anyone can wait for a home to show up in the MLS.

Be proactive!

 

Some sellers may be holding back, thinking they will wait for a better market.

 

Just because it’s not in the MLS, don’t assume a home isn’t for sale – especially if it seems like the perfect home for your buyers.

I may already have the buyer so....

If you are thinking about selling your home

Call Margaret Rome.

 

 

Margaret Rome

 

 

 

This blog post was written as a submission to the ActiveRain Challenge - My Best Farming Technique (Sponsored by SmartZip). If you would like to share one of your favorite farming techniques (and earn up to 10K ActiveRain points as well as a chance to win a free ticket to a Ben Kinney Training event) head over to the blog post announcing the challenge.

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Sell Your Home With Margaret Rome

Broker-Owner HomeRome Realty 

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Author of Real Estate the Rome Way

mrome@HomeRome.com

410.530.2400

Margaret Rome on Zillow

Comment balloon 27 commentsMargaret Rome, Baltimore Maryland • June 21 2018 11:04PM

Comments

That is very clever marketing - I love it!!

Posted by Susan Haughton, Susan & Mindy Team...Honesty. Integrity. Results. (Long and Foster REALTORS (703) 470-4545) about 2 months ago

Congratulations!  You have been featured in Bananatude!

Posted by Susan Haughton, Susan & Mindy Team...Honesty. Integrity. Results. (Long and Foster REALTORS (703) 470-4545) about 2 months ago

 

Thank you Susan Haughton  and thank you for the Bananatude feature!

Posted by Margaret Rome, Baltimore Maryland, Sell Your Home With Margaret Rome ( HomeRome Realty 410-530-2400) about 2 months ago

Margaret Rome, Baltimore Maryland - Farming the Rome Way is tried and true. It's an excellent way to build and maintain relationships. I admire you from afar and wish success to you and your listeners on Talk Radio. 

In my opinion, you are a winner. 

Posted by Patricia Feager, Selling Homes Changing Lives (DFW FINE PROPERTIES) about 2 months ago

marti garaughty, abstract art, graphic design, marketing, WordPress consultant

Posted by marti garaughty, a highly caffeinated creative type... (garaughty.com) about 2 months ago

Margaret what an awesome post and indeed it is nice to see marti garaughty  Featuring you, more important or should I say more valuable than the normal Gold Star:))Endre

Posted by Endre Barath, Jr., Realtor - Los Angeles Home Sales 310.486.1002 (Berkshire Hathaway HomeServices) about 2 months ago

Thank you for sharing the secret to your success. These are great marketing ideas

Posted by Gita Bantwal, REALTOR,ABR,CRS,SRES,GRI - Bucks County & Philadel (RE/MAX Centre Realtors) about 2 months ago

Nice flyer you provide to your buyers that show an interest in a particular neighborhood...I like the idea!

Posted by Lawrence "Larry" & Sheila Agranoff. Cell: 631-805-4400, Long Island Condo & Home Sale Specialists (The Top Team @ Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803) about 2 months ago

That's a great looking flyer, Margaret.  I have found that neighborhood focused marketing materials usually work really well.

Posted by Myrl Jeffcoat, Greater Sacramento Real Estate Agent (GreatWest Realty) about 2 months ago

Hi Margaret,
I know your radio show is a great marketing strategy for you.  I love the Buyer Flyer idea too!  Thanks for sharing.

Posted by Carol Williams, "Customized Mentoring & Marketing Services" (U.S.: I specialize in helping agents who have been in the business 2 years or less create a thriving business.) about 2 months ago

Carol Williams Thanks so much for the email. The change has been made. You are wonderful!!

Posted by Margaret Rome, Baltimore Maryland, Sell Your Home With Margaret Rome ( HomeRome Realty 410-530-2400) about 2 months ago

You're welcome, Margaret.  That's what friends are for.

Posted by Carol Williams, "Customized Mentoring & Marketing Services" (U.S.: I specialize in helping agents who have been in the business 2 years or less create a thriving business.) about 2 months ago

Margaret Rome, Baltimore Maryland  what a wonderful way the Rome way is you certainly get the word out .

Posted by Hannah Williams, Expertise NE Philadelphia & Bucks 215-953-8818 (Re/Max Eastern inc.) about 2 months ago

I like your radio show and have enjoyed the couple of times that I have called into it.  I need to call again sometime.  Are we currently two hours apart?

Posted by Brian England, MBA, GRI, REALTOR® Real Estate in East Valley AZ (Arizona Focus Realty) about 2 months ago

Your radio show opens many doors for you and you have mastered the possibilities. I expect no less from you, Margaret. You are a smart cookie.

Posted by Debbie Reynolds, Your Dedicated Clarksville TN Real Estate Agent (Platinum Properties) about 2 months ago

Debbie Reynolds There are so many smart cookies especially you!  I love the way we  all share with each other.

Posted by Margaret Rome, Baltimore Maryland, Sell Your Home With Margaret Rome ( HomeRome Realty 410-530-2400) about 2 months ago

Fantastic ideas.  I particularly like the flyer expressing interest in a home, with your contact information on it.  

Posted by Chris Ann Cleland, Associate Broker, Bristow, VA (Long and Foster REALTORS®, Gainesville, VA) about 2 months ago

Chris Ann Cleland Glad to see you and glad you like this idea.

Posted by Margaret Rome, Baltimore Maryland, Sell Your Home With Margaret Rome ( HomeRome Realty 410-530-2400) about 2 months ago

Love the flyer that you hand your buyers to share, Margaret. It helps to enlist their help instead of us being the only ones reaching out - double the efforts!

Great plan through & through, Margaret...but, of course, you know I'm your #1 fan! 

Posted by Debe Maxwell, CRS, Charlotte Homes for Sale - Charlotte Neighborhoods (www.AtHomesCharlotte.com | The Maxwell House Group | RE/MAX Executive | (704) 491-3310) about 2 months ago

Margaret - I love your creative farming ideas. Not everyone can do a radio show, but everyone could copy your buyer flyer idea.

Posted by Marte Cliff, your real estate writer (Marte Cliff Copywriting) about 2 months ago

Debe Maxwell, CRS Buyers love being actively involved in finding their home. And it is a big time saver for me. They are pre screening neighborhoods and choosing their own style of homes. It is fun to see what they come up with. After my research,  I am able to tell them why the house is or is not a good fit. 

Posted by Margaret Rome, Baltimore Maryland, Sell Your Home With Margaret Rome ( HomeRome Realty 410-530-2400) about 2 months ago

Marte Cliff Thank you for taking time to reblog! Always good seeing you!

Posted by Margaret Rome, Baltimore Maryland, Sell Your Home With Margaret Rome ( HomeRome Realty 410-530-2400) about 2 months ago

Margaret, I do not believe I have ever seen this approach before.

New ideas stick out to me and get my attention.

I think your Rome Way will attract the consumer because it is so different.

Best wishes

Posted by John Wiley, Lee County, FL Real Estate GRI, SRES,GREEN,PSA (Right Move Real Estate Group- EXP Realty) about 2 months ago

John Wiley Thank you. The idea behind this contest was to share and learn from each other. Glad this got your attention.

Posted by Margaret Rome, Baltimore Maryland, Sell Your Home With Margaret Rome ( HomeRome Realty 410-530-2400) about 2 months ago

Loved your approach to farming ... I used to have a Radio Program (for about 6 years) and it was called "We're Talkin Real Estate with Diana Dahlberg" ... Great Minds think alike!  Hmmmm, maybe I should think about doing that again!  Also Love the idea of giving your buyers the Marketing Cards ... Now that's Pro-Active!  Thanks for sharing your Farming Secrets Margaret Rome, Baltimore Maryland 

Posted by Diana Dahlberg, Real Estate in Kenosha, WI since 1994 262-308-3563 (1 MONTH REALTY) about 2 months ago

 

Diana Dahlberg Just left you a message. Would love to hear more about your radio show.

Posted by Margaret Rome, Baltimore Maryland, Sell Your Home With Margaret Rome ( HomeRome Realty 410-530-2400) about 2 months ago

Diana Dahlberg Ditto! Thanks for sharing your previous radio experience!

Posted by Margaret Rome, Baltimore Maryland, Sell Your Home With Margaret Rome ( HomeRome Realty 410-530-2400) about 2 months ago

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